How to Change Data Labels in Excel
Excel charts are great for visualizing data, but they aren't very useful if your audience can't understand what they're looking at. Data labels turn a vague chart into a clear story by showing the exact values behind each bar, slice, or point. This hands-on guide will walk you through everything you need to know about changing data labels in Excel, from simple one-click additions to advanced custom formatting that will make your reports shine.
First Things First: Adding Data Labels to a Chart
Before you can customize data labels, you need a chart with labels on it. If you're starting from scratch, here's the quickest way to get going.
Let's use a simple dataset showing quarterly sales:
Quarter | Sales |
Q1 | $45,290 |
Q2 | $58,150 |
Q3 | $51,780 |
Q4 | $72,430 |
To turn this into a chart:
Highlight the entire data range, including the headers (A1:B5 in this case).
Go to the Insert tab on the Ribbon.
In the Charts group, choose a chart type. A simple Clustered Column chart works perfectly here.
You now have a basic chart, but no labels. To add them, select your chart and click the green plus icon (+) that appears on the top-right. In the menu that pops up, check the box for Data Labels.
Just like that, Excel adds the default labels - in this case, the sales values - to each column.
How to Fully Customize Your Excel Data Labels
Adding the default labels is easy, but the real power comes from customization. The Format Data Labels pane is your control center for this.
To open it, right-click on any data label in your chart and select Format Data Labels... from the menu. A pane will now appear on the right side of your Excel window with a host of options.
Changing What Your Data Labels Show
The first tab, "Label Options," lets you control the content of the label itself. By default, Excel only shows the "Value." But you have several other choices to make your labels more descriptive.
Label Contains:
Value: This is the default numeric value from your data series (e.g., $45,290).
Category Name: This pulls text from your category axis labels (e.g., "Q1," "Q2"). This is incredibly useful for pie or donut charts where the axis labels aren't shown.
Series Name: If your chart includes multiple data series (e.g., "2023 Sales" vs. "2024 Sales"), you can include the series name right in the label.
Legend Key: Adds a small color-coded box next to the label that matches the series color in the legend. This can help with crowded charts.
The Most Powerful Option: Value From Cells
This is an underrated feature that gives you total control. The "Value From Cells" option lets you link your data labels to any cells in your spreadsheet, not just the ones used to create the chart.
Imagine you have a second column with the percentage growth for each quarter. Without "Value From Cells," you couldn't display this on the chart.
Here's how to use it:
In a new column in your worksheet, prepare the custom text you want to display. For our example, let's say column C contains the year-over-year growth percentage for each quarter.
Open the Format Data Labels pane.
Under "Label Contains," check the box for Value From Cells.
An input box will pop up. Highlight the cells containing your custom labels (e.g., C2:C5).
Click OK.
Now you can choose what to display. For example, uncheck "Value" and keep "Value From Cells" checked to show only the growth percentage. Or, keep both checked to show both the sales value and the growth.
Combining different options is a great way to add context. You can show the Category Name and the Value separated by a new line for a clean, informative look.
Adjusting Data Label Position
Where your labels sit can dramatically affect your chart's clarity. Cluttered, overlapping labels make a chart impossible to read. Excel provides several positioning options under the "Label Position" section.
For column and bar charts, your main choices are:
Outside End: Places the label just outside the top of the bar (the most common and often cleanest choice).
Inside End: Places it just inside the top of the bar. Good for designs where you want the label contained within the shape.
Center: Puts the label in the middle of the bar.
Inside Base: Puts it at the bottom of the bar, near the axis.
For pie charts, you have options like Best Fit, Center, and Outside End (which automatically adds helpful leader lines).
Feel free to experiment. The best position is the one that makes your chart the easiest to read at a glance.
How to Format the Numbers in Your Labels
What if Excel displays your sales figures as "45290" instead of "$45,290.00"? Or what if you want to show fewer decimal places? You don't need to change your source data for this. You can format the numbers directly in the data labels.
In the Format Data Labels pane, expand the Number section at the bottom.
From the "Category" dropdown, you can select formats like Currency, Accounting, Percentage, or Number.
Once you've selected a category, you can customize it further. For example, you can adjust the number of decimal places or choose a currency symbol.
Pro Tip: To format your numbers exactly like the source cells, keep the "Linked to Source" box checked.
Advanced Data Label Tricks and Tips
Once you’ve mastered the basics, you can elevate your charts with a few pro techniques.
Highlighting a Single Data Point
Sometimes you don't want to format all labels - you just want to draw attention to one, like your best sales quarter. Here’s the trick:
Click once on any data label. You'll see that all data labels in the series are selected.
Now, click a second time on the specific label you want to change (e.g., the label for Q4). Now, only that single label will be selected.
With just that one label selected, you can use the Format pane (or the Home tab) to change its color, make it bold, or increase the font size.
This simple action is perfect for storytelling and drawing your audience's eye to the most important insight.
Using Custom Text and Formulas in Labels
Remember the "Value From Cells" trick? We can supercharge it with formulas.
Imagine you want labels that read: "Q1 Results: $45,290". You can't achieve this with standard options. Instead, you can create a "helper column" using a formula in your spreadsheet.
In a blank column (let's say Cell C2), you could enter this formula:
=A2 & " Results: " & TEXT(B2, "$#,##0")
Let’s break that down:
=A2pulls in the quarter name (e.g., "Q1").& " Results: "joins it with the literal text " Results: ". The & symbol is used to combine text in Excel.& TEXT(B2, "$#,##0")joins it with the sales value from cell B2, formatted as currency with a thousand separator and no decimal places. The TEXT function is essential for converting numbers into text with specific formatting.
Drag this formula down for all your rows. Now, point your data labels to this new helper column using the "Value From Cells" option. You now have fully custom, dynamic text on your chart.
Adding Leader Lines for Readability
For cluttered charts like pie or scatter plots, labels can become an overlapping mess. Leader lines can help. They are thin lines that connect a data label to its corresponding data point, allowing you to move the label further away for better spacing.
In pie and donut charts, leader lines often appear automatically when you move a label with the "Outside End" position. For other chart types, you can simply click and drag a label away from its data point, and a leader line will often appear to keep it connected visually.
Final Thoughts
Mastering data labels moves you from someone who simply makes charts to someone who tells stories with data. By fine-tuning the content, position, and format of your labels, you can guide your audience’s attention, highlight key insights, and present your findings with professional clarity.
Spending time formatting labels, setting up helper columns, and wrangling chart settings in Excel can definitely be tedious. Especially when you need answers fast for a campaign report or a weekly sales meeting. This is exactly why we built Graphed. We wanted to skip the manual setup and get straight to the insights. Just connect your data sources, ask for what you need - like, “Show me my revenue by product category in a bar chart, with the total sales value labeled on each bar” - and we build the clean, professional visual for you in seconds. It allows your whole team to spend less time clicking and more time making decisions.